Outcomes (examples)

Analyse business operations from the perspective of transformational and value adding activities

Evaluate the contribution of functional business areas (marketing, production, accounts, logistics, information systems and HRM)

Able to identify and analyse business problems (sources of intra‐company efficiencies)

Able to select and synthesise solutions to business problems /able to allocate scarce resources

Present analytical findings in written and oral formats - develop communication and interpersonal skills – able to create and deliver a board level presentation

Develop group work skills by participation in role play– able to collaborate with peers

Integrate theory and principles underlying business activity with real managerial issues

Integrate operational decisions in the areas of marketing, production, quality, product development, logistics, and HRM

Assess the contribution of differing functions within the organisation

Discuss the process of management, planning, operations management, quality, organising and appreciate the role of these activities in achieving objectives

Explain how the management of human, information, cultural, process, technological and knowledge-based resources may lead to sustainable competitive advantage for the international organization

Aims

To provide students with the opportunity to put management theory into practice (practice business skills and the application of management theory) in a simulated business environment 

To improve verbal and Interpersonal communication, problem solving and presentation (transferable) skills

To gain appreciation of business processes, structure, integrated roles and responsibilities and other management theories whilst conducting business

To help recognise and understand the inter-relationships and interdependence of the different functional areas in business

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